Almost every business owner wants to open an eCommerce store to stay ahead in the competition. The mobile-first design, accessibility, security, and performance are some of the important Shopify development trends that every business demands for a smooth shopping experience.
At present, Shopify is the most popular and preferred website-building tool with over 3.9 Million eCommerce stores. Not only is it simple and versatile, but also helps businesses attract more customers and increase sales.
The Shopify stores keep on updating apps, themes, and website technologies every passing year to improve the shopping experience. So what you get in Shopify 2022 store might not be available in 2021.
If you want to rank higher and impress your clients; it’s important to know the latest Shopify development trends and underlying technology. In this article, we have discussed the top Shopify development trends recommended by Shopify experts developers you need to follow & implement.
Let’s unleash the latest Shopify development trends to stay ahead in the Shopify world!
#1 Brand Building Shopify Trends:
A business with a strong brand image represents a satisfactory client experience. It reveals the brand’s unique selling points, products, services, and reputation. Brand building focuses on establishing brand core values, long-term brand strategy, and an unequivocal positioning. Whether you are a start-up, entrepreneur, or SMB; the brand building is a consistent process to maintain your business credibility.
Check below some of the popular brand-building of Shopify development trends used by Shopify websites.
Transparency:
The tech-savvy user of today’s generation expects honesty and transparency from eCommerce stores. So it’s important to showcase your product with clear price details and relevant information. It’s better to post product videos than to waste time on useless widgets & animations.
Content Creation:
Content has always been the king in digital marketing. You can build long-term relationships with your potential customers by posting blogs, videos, and other content. In the future, online stores will have to focus more on building content marketing strategies to avoid the issue of third-party cookies. So it will be easy for them to gain the trust of the customers.
Viable Customer Support:
It’s important to improve customer support by adding live-chat tools, intelligent bots, and FAQs on your eCommerce website. So, the customers can easily resolve their issue. The companies need to define themselves by sharing their buying experiences.
#2 Design Headless App:
Haven’t heard about the concept of headless? ‘Headless’ has been trending in the eCommerce business for the past few years. Shopify has put a lot of effort into developing headless commerce. Many Shopify plus partners believe that apps designed with headless platforms have many benefits.
Headless app trend will definitely bring a huge revolution in the CMS and online store industry. We can probably say that these apps are ideal for today’s digital world. Some tips for Shopify developers to keep in mind when designing headless apps:
- Go for an independent domain model rather than focusing on data structures.
- Choose the right API stack to showcase your services.
- Understand the patterns to use API.
- Pick headless friendly modern & flexible authentication models( E.g. Customer JWTs)..
- Develop tools & client libraries to wrap your headless API in easily accessible tools.
#3 Augmented Reality For Detailed View:
Though the eCommerce stores can’t give you the rich experience of shopping offline. But still incorporating embedded Augmented reality technology in online stores can benefit you with an almost realistic experience.
It provides a 360-degree detailed view of products by adding graphics, animations, and 3D images. Thus enabling the businesses to showcase every little detail of products(size, scalability, features, and whatnot!)
According to some internet sources, the AR market is definite to reach 1.73 billion by 2024.
Thus making it easier for the customers to buy with confidence on Shopify platforms.
#4. To Optimize Your Front-end & Back-end Performance:
Whether it’s about front-end or back-end; improving performance has always been a top priority in the Shopify world. Well, this trend will continue in 2022 and the upcoming few years.
Though more time & effort is used to optimize the front-end development. According to Kieran Masterton( a part of the API developer team at Shopify), the focus will be more on backend development in 2021.
Check below the few tips for Shopify developers to keep up with the latest web development trend:
- Review the App performance.
- Tune the pending queries & slow-running processes.
- Decouple the webhooks from your core application & shift to serverless architecture.
- if you haven’t done so already
#5. User Experience (UX) Shopify Trends
User experience matters the most in eCommerce stores. From picking the theme, and making the online store mobile friendly, and easy to navigate; a developer must match up with the latest Shopify development trends.
You need to implement the right development strategy to make sure products are easily accessible.
So, how to enhance the UX in 2022?
Smooth & Easily Accessible Sites:
Since Shopify Hydrogen( the headless content platform) has been introduced; we expect to see many websites will route this path for buying.
Integrations:
Customers nowadays are smart enough to recognize your brand image & reputation with your integration with social platforms. They rely more on online stores with a strong presence on social media channels.
Live Shopping:
If you wish to attract more customers; Live shopping is another development trend to enhance user experience in Shopify stores. When the Live streaming feature was introduced; many small-medium business owners joined the Shopify platform.
Personalized Shopping:
Many of the big Shopify stores have started using personalized shopping features. The best part is this Shopify development trends has increased the business revenue by 20%. So, the customers can have an overwhelming experience while buying specific items as per their budget & requirement.
Smooth Navigation:
It’s important to make the navigation process smoother for customers. So, whenever they browse the website on desktops or mobile phones; it should be easier for them to swipe, tap, and add products to the cart.
Checkout:
An integral part of your online store is to make the checkout process simple & quick. So, the customers have to enter only mandatory details while placing an order.
Ready To Adopt Shopify Development Trends in 2022?
The constantly evolving technology in this modern era has proven beneficial for customers across the world.
Now they can enjoy an immersive & multimedia shopping experience simply by installing the apps on their phones. To successfully build your Shopify store, make sure to follow our Shopify website trends for 2022!